From late June to early July 2025, over a dozen leading textile and apparel enterprises, including Shenghong, Weiqiao, Tongkun, Hengli, Ordos, Dasheng, Hongdou, Dalisilk, Anhui Huamao, and Yueda Textile, intensively held a series of activities to celebrate the 105th anniversary of the founding of the Communist Party of China. According to industry public data, these activities covered more than 650 party members (only from Tongkun Group), involving commendations, red study tours, themed party lectures, cultural performances, and visits of condolences.
The scale and depth of this round of Party building activities have far exceeded traditional ceremonial commemoration. From Shenghong Group's Party Secretary Miao Hangen's 'four combinations'—integrating Party building with business, management system optimization, work style construction, and talent cultivation—to Ordos Group embedding Party roots into a network of 13 party committees, 8 general party branches, and 92 party branches covering 1,956 members, and to Hongdou Group using the four dimensions of Yan'an Spirit to guide breakthrough development, a clear signal is being released: Party building in the textile industry is shifting from a 'political task' to a 'governance tool,' becoming a key lever for enterprises to navigate cycles and forge core competitiveness.
Event Background
2025 marks the 105th anniversary of the founding of the CPC, and also the 100th anniversary of the establishment of Nantong Independent Party Branch at Dasheng Cotton Mill. At a Party building achievements conference on June 27, Dasheng Group commemorated this centennial milestone. Party Secretary Bao Weidong emphasized that all party members should answer the era's question of 'inheritance' and 'development,' embodying the spirit of entrepreneur Zhang Jian, the red gene, the artisan spirit, and the feelings of family and country.
The particularity of this time point lies in the fact that the textile industry is facing multiple pressures: fluctuating external demand, diverging domestic demand, and rising costs. According to China Customs data, the export growth rate of textiles and apparel slowed to single digits in the first half of 2025, with some chemical fiber categories under price pressure. Against this backdrop, enterprises choosing to use Party building to build consensus and stabilize teams is essentially a 'soft management' strategy—reducing organizational friction and improving execution through value reshaping.
Industry Impact
From a specific operational perspective, the 'gold content' of Party building activities in various enterprises is increasing. Shenghong Group integrates Party building with talent cultivation to build a talent reserve system. Tongkun Group organized over 650 party members to conduct a red study tour in Zunyi, aligning the corporate spirit of 'unity, hard work, pragmatism, and innovation' with the Long March spirit. Hengli Group used the 'Red Light and Shadow Creative Performance Competition' format to integrate Party history interpretation with job insights, with 12 party branches participating.
The actual impact of these activities on the industry is reflected in at least three aspects:
- For management: Party building becomes a platform for unifying strategic cognition and reducing execution resistance. For example, Hongdou Group used the 'emancipating the mind and seeking truth from facts' dimension of the Yan'an Spirit to require management to set development standards, directly targeting decision-making efficiency and market response speed.
- For frontline employees: By commending 'two excellent and one first' and party member pioneer posts, enterprises link performance evaluation with values assessment, creating a competitive atmosphere of 'learning from and catching up with each other.' Weiqiao Group's chorus gala involving over 2,000 employees is essentially a low-cost, high-coverage team cohesion activity.
- For supply chain partners: Ordos Group was awarded the 'Inner Mongolia Charity Award,' and 13 grassroots party branches were rated as city-level 'strong fortress' branches. This brand image improvement indirectly enhances the trust of procurement parties and foreign trade customers.
Notably, Dalisilk created red silk cultural and creative products 'using silk as paper and warp and weft as pens,' combining Party building with product innovation. This 'Party building + cultural creativity' model may provide a differentiated marketing path for home textile and fabric enterprises—enhancing product premiums through cultural added value in the traditional red ocean market.
