Henan Province's Quality and Strong Province Strategy Leading Group Office recently announced the list of 102 candidate enterprises for the 'Meiyu Famous Brand' authorization. Among the 59 manufacturing entities, multiple textile and apparel companies were selected, covering women's wear, cotton yarn, textile accessories, and curtain fabrics. This is not just a brand accolade but a clear signal of Henan's textile industry transitioning from an 'OEM lowland' to a 'brand highland.'
Full-Chain Coverage: From Women's Wear to Accessories
The selected enterprises reveal a deep industrial chain layout. In women's wear, Zhengzhou Yunding Apparel and Zhengzhou Yalida Apparel, both leaders in women's trousers, made the list. Yunding specializes in women's trousers with fit and fabric comfort as core strengths, consistently ranking in the top tier domestically. Yalida, rooted in Zhengzhou for over 30 years, has expanded from trousers to full-category women's wear with nationwide stores. Their inclusion signals Henan's competitiveness in end-consumer brands.
Upstream, Henan Tongtai Textile focuses on combed cotton yarn, controlling the whole process from cotton selection to spinning, providing quality raw materials for local apparel firms. In accessories, Guangshan Baisha Card Clothing specializes in precision textile machinery parts, a niche expert in domestic carding equipment. For home textiles, Zhengzhou Mingyang Window Coverings integrates textile tech into soft furnishings, with honeycomb blinds offering shading, durability, and aesthetics, driving cross-sector innovation.
This full-chain coverage—from raw materials to finished goods, from accessories to home décor—indicates that Henan's textile industry is no longer a single OEM cluster but has built independent brand assets across multiple segments. For buyers, this means a complete supply chain from yarn to garments in Henan, with government-certified quality suppliers at each stage.
The Logic Behind Branding: From Cost Advantage to Value Advantage
Henan's textile industry has long relied on labor and land cost advantages to attract capacity from coastal regions. However, the 'Meiyu Famous Brand' selection reflects a government-led shift toward upgrading. Candidates are evaluated not just on scale but on product quality, technological innovation, and brand influence. This signals that Henan is no longer content being 'others' factory' but is cultivating its own brand echelon.
For the national textile industry, this means the central China industrial belt is restructuring its value chain. Previously, coastal regions handled branding and design while the interior handled processing. Now, Henan is attempting to retain processing profits locally and achieve premiums through branding. In women's wear, Yunding and Yalida's nationwide distribution proves that Henan brands can compete directly with coastal counterparts.
For upstream fabric and accessory suppliers, this branding trend will force quality upgrades. Tongtai's combed cotton yarn and Baisha's precision parts made the list because they provide irreplaceable technical support for brand products. The lesson for all suppliers: in Henan's industrial belt, offering low-cost raw materials is no longer enough—technical barriers and consistent quality are the tickets into brand supply chains.