When simulated fur no longer settles for 'looking alike' but pursues 'feeling alike', the industry's technical competition expands from a single link to the entire chain. At the 2026 Intertextile autumn/winter fair, Lianyungang Yingyou Xinlicheng Textile Technology Co., Ltd. unveiled eight series with over a hundred new products, from rabbit fur to sable toys, from eco-friendly embossed velvet to cross-border warm jade velvet. Almost every segment has been redefined at the material or process level. Behind this is the triple expectation of 'high simulation + functionality + environmental protection' from end consumers, which is forcing fur fabric enterprises to rebuild their technical foundations.
The Invisible Revolution in Raw Materials
What buyers should focus on is often not the appearance of the finished product, but the design logic hidden in the fiber cross-section. Take the rabbit fur series as an example: it uses multi-lobed/multi-groove high-profile FDY polyester filaments. This special cross-section is not for novelty but to simulate the scale structure and light reflection path of natural fur by increasing the number of grooves on the fiber surface. Combined with CNC weaving systems and finishing processes, it achieves a balance of 'soft, skin-friendly, and non-shedding'—which precisely addresses the biggest consumer pain point of traditional fur fabrics.
Similar raw material thinking appears in the ribbed series, which covers a full range from 2.5cm to 11cm. By using AB yarn differentiated raw materials with matte, semi-matte, and glossy yarns, it creates rich luster layers and color effects. This means buyers no longer have to rely solely on finishing to change the fabric's appearance; the 'pre-design' at the raw material stage already offers more possibilities for the final effect. For factories, this approach of differentiating at the yarn stage implies higher technical barriers and more stable quality output.
Green Processes Become a New Selling Point
The eco-friendly embossed velvet fabric is one of the technical highlights of this exhibition. Traditional embossing requires dyeing first and then discharge printing, which is time-consuming and can damage the fiber. The multifunctional eco-friendly dye-resist agent developed by Yingyou Xinlicheng can directly block dye uptake during the dyeing process, protecting the fiber while simplifying the process. Combined with the company's proprietary 'flash dyeing' technology, this production line finds a new balance between environmental protection and mass production. For export-oriented enterprises, such process innovation directly affects whether they can meet increasingly stringent chemical restrictions in markets like the EU.
It is worth noting that green processes do not exist in isolation. The upgraded double-sided rabbit fur series has been comprehensively innovated from raw materials, equipment, to process systems, with weight coverage from 250g to 900g, solving shedding and wrinkling issues while broadening application scenarios—from apparel to home textiles, to toy filling, one series can cover multiple product lines. This 'one fish, multiple eats' strategy reflects that leading enterprises are trying to use technical versatility to amortize R&D costs while providing downstream customers with more flexible procurement options.
Resonance Between Industrial Clusters and Market Demand
Yingyou Xinlicheng is located in Lianyungang, relying on a 200,000-ton fur production capacity and a complete industrial chain from raw materials to finished products. The extra-wide multi-layer multi-color jacquard velvet fabric showcased this time targets the demand for large-format artistic fabrics in high-end home soft furnishing and commercial space decoration with three-dimensional advantages in width, layers, and colors. The spandex rabbit fur printing series, on the other hand, seizes the consumer hotspot of 'high elasticity and comfort', incorporating spandex into simulated rabbit fur, breaking the constraint of traditional fur fabrics, and becoming a blockbuster product at this year's exhibition.
Behind these new product launches is a collective response to the growing market demand for 'simulated, green, and differentiated fur fabrics'. But it is important to realize that technical leadership does not equal market success. For buyers, faced with so many new concepts, how to distinguish the truly practical from the marketing gimmicks becomes crucial. It is recommended to verify from three dimensions: raw material composition, process reproducibility, and actual test data, avoiding being led by flashy names.
