When fleece fabrics are no longer just about looking realistic but must balance touch, resilience, and sustainability, the competitive logic of this niche has fundamentally changed. From August 25 to 27, at the 2026 Intertextile China International Trade Fair for Apparel Fabrics and Accessories (Autumn/Winter) held at the National Exhibition and Convention Center (Shanghai), Lianyungang Yingyou Xinlicheng Textile Technology Co., Ltd. unveiled eight series with over 100 new products. The product matrix signals that buyers and mills need to rethink their strategies.
Trade Fair Trends: Dual Upgrade in Imitation and Function
At this edition, the faux rabbit fur series alone illustrates the point. The series uses multi-lobe and multi-groove high-profile FDY polyester filaments, combined with CNC weaving systems and special finishing, to replicate the delicate texture and luster of natural rabbit fur while solving common issues like shedding and wrinkling. This means imitation is no longer a simple visual mimicry but a systematic engineering effort from fiber cross-section design to weaving processes. For buyers, the 'memory-free' and 'self-healing' properties directly reduce the care costs of end garments.
Another notable highlight is the high-low pile mink toy series. It recreates the natural texture of mink through layered long and short pile, and introduces AI voice interaction. This hints that the application scenarios of fleece fabrics are expanding from apparel to smart toys, home decor, and other cross-sector uses. When fabric companies start collaborating with consumer electronics, the supply chain coordination will change—fabric mills need to engage earlier in the product definition phase.
Technology-Driven: Green Dyeing and Differentiated Raw Materials
The eco-embossed velvet fabric is a major technical highlight. It breaks the traditional 'dye first, then discharge' process by using multifunctional eco-friendly resist agents that precisely block dye uptake while protecting the fiber, deeply integrated with the company's proprietary 'flash dyeing' technology. This process shift implies significant reductions in water consumption and chemical usage in the printing and dyeing stage, offering a replicable upgrade path for mills under environmental pressure.
The spandex rabbit hair printed series represents another dimension of functionality—high elasticity and comfort. By incorporating spandex fibers into the faux rabbit fur base, the fabric gains excellent stretch recovery, breaking the restrictive feel of traditional fleece. Such products have clear demand in athleisure and shaping underwear. For buyers, the flexibility in weight range (e.g., the upgraded double-sided rabbit fur covers 250g to 900g) means the same supplier can serve orders across seasons and categories.
Industry Impact: From Single-Product Competition to System Competition
The extra-wide multi-layer multi-color jacquard fleece fabric showcased by Yingyou Xinlicheng features ultra-wide width, multiple layers, and rich colors, presenting a three-dimensional relief effect that precisely matches high-end home soft furnishings and commercial space decoration. This is not just an expansion of product specifications but reflects a transformation of fleece fabric enterprises from apparel fabric suppliers to 'space fabric solution' providers. For downstream home textile and soft furnishing companies, such large-format artistic fabrics reduce the need for splicing, enhancing overall aesthetics and design premium.
The company's previous honors, including 'National Green Factory' and the First Prize of the China National Textile and Apparel Council Science and Technology Progress Award, along with the inclusion of its eco-embossed velvet and extra-wide jacquard velvet in Jiangsu Province's 'Three Firsts, Two News' recognition, send a clear signal: technical certification is becoming a hard criterion in procurement decisions. As more end brands require supply chains to disclose carbon footprints and eco-friendly processes, fabric companies with proprietary green technologies will gain pricing power.