When the touch of simulated fleece approaches natural fur, and green processes become a hard procurement criterion, the fleece fabric sector is undergoing a quiet upgrade. At the 2026 Intertextile autumn/winter fair, Lianyungang Yingyou Xinlicheng Textile Technology Co., Ltd. showcased eight series and over a hundred new products at booth 7.1 E21, offering a window into the future of this category.

Event Background: Category Explosion at the Fair

The fair ran from August 25 to 27 at the National Exhibition and Convention Center (Shanghai). As a production base with a total capacity of 200,000 tons of premium fleece, the company presented series including rex rabbit, high-low mink toy, ribbed, upgraded double-sided rabbit fur, eco-embossed velvet, spandex rabbit fur, extra-wide multi-layer jacquard velvet, and cross-border warm jade velvet. The rex rabbit series uses multi-lobed/multi-groove high-profile FDY polyester filaments, combined with CNC weaving and unique finishing, to replicate the delicate texture and luster of natural rex rabbit while solving shedding and wrinkling issues, featuring memory-free and self-healing properties. The high-low mink series restores natural mink texture with upright guard hairs and dense underfur; an AI-powered interactive toy was also displayed. The ribbed series covers 2.5cm to 11cm specifications, using AB yarns with matte, semi-matte, and glossy combinations to achieve rich luster. The upgraded double-sided rabbit fur series ranges from 250g to 900g, with a flowing surface that resists wrinkles.

Industry Impact: How Tech Breakthroughs Transmit Through the Supply Chain

The innovation in eco-embossed velvet deserves attention. Traditional embossing requires dyeing first then stripping, but this product uses a multifunctional eco-friendly resist agent that precisely blocks dye uptake while protecting the fiber, deeply integrated with the company's own flash-dyeing technology, achieving both environmental protection and efficient mass production. This means energy consumption and wastewater emissions in dyeing and finishing could significantly drop, offering a viable process alternative for printing and dyeing plants under increasing environmental pressure. The spandex rabbit fur printing series focuses on high elasticity, incorporating spandex into the base to retain warmth while providing excellent stretch recovery, making it ideal for activewear and loungewear. The extra-wide multi-layer jacquard velvet, with its ultra-wide width and three-dimensional relief effect, matches high-end home soft furnishing and commercial space decoration needs, reducing splicing and processing costs for home textile manufacturers. The cross-border warm jade velvet series combines DTY and FDY processes for lightweight warmth, offering a higher cost-performance option for winter apparel.

From an industry perspective, these products reflect three major trends: first, hyper-realistic simulation is maturing, with profiled fibers and CNC weaving making 'fake as real' possible, potentially squeezing natural fur market share; second, green processes are moving from concept to mass production, with flash dyeing and eco-resist agents enabling clean production without sacrificing efficiency; third, differentiation and functionality are becoming competitive focuses, as spandex and wide-width jacquard expand traditional boundaries. For buyers, this means selection logic must shift from pure price comparison to comprehensive assessment of technical content and environmental compliance. For factories, the urgency of equipment upgrades and process reserves rises; those lacking core technology may fall into homogenized price wars. For exporters, green supply chain requirements in Western markets are tightening, and products with environmental certifications and innovative processes are more likely to command order premiums.

Practical Advice

For Buyers - Focus on functional indicators such as elastic recovery, shedding rate, and wrinkle resistance; require third-party test reports and avoid ordering based solely on hand-feel samples. - Prioritize suppliers with green process certifications (e.g., national green factory status), which not only meets compliance but also serves as a brand marketing differentiator. - For special specifications like jacquard or wide widths, communicate production capacity and minimum order quantities early to avoid delivery delays.

For Exporters - Use eco-friendly processes (e.g., flash dyeing, resist agents) as export selling points, clearly stating certifications and test data in quotations to meet increasingly stringent green audits from Western buyers. - Monitor tariff and trade policy changes for simulated fur, especially in regions with animal protection regulations; hyper-realistic products may enjoy lower tariffs or easier customs clearance. - Leverage trade fairs to build deep partnerships with core factories, securing production capacity and technical priority, especially for hot items like spandex rabbit fur, by signing framework agreements in advance.

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